The Carnival of Santa Cruz de Tenerife is held each February in Santa Cruz de Tenerife, the capital of the largest of the Canary Islands, and attracts people from all over the world. It is considered the second-most popular and internationally-known carnival, after the one held in Rio de Janeiro (Brazil). Partially for this reason, the city of Santa Cruz de Tenerife is twinned with the city of Rio de Janeiro.
In 1980, it was declared a Tourist Festival of International Interest by the Secretary of State for Tourism. The Carnival of Santa Cruz de Tenerife aspires to become a World Heritage Site, as a declaration of its status as a World Heritage Site by UNESCO would promote the festival internationally. In 1987, singer Celia Cruz went to the Carnival Chicharrero with Billo's Caracas Boys; attended by 250,000 people, the concert was registered in the Guinness Book of Records as the largest gathering of people in an outdoor plaza to attend a concert.
The festivities on the streets of Santa Cruz de Tenerife start on the Friday before Carnival with an opening parade, which reaches its height during the night when thousands of people in fancy dresses dance until the early hours of the next day. The party continues night after night until Ash Wednesday. That day, people of Santa Cruz de Tenerife celebrate the "entierro de la sardina" (burial of the sardine), and with this event the carnival is officially over. However, the party starts up again the following weekend, known as the weekend of the piñata.