Rob Powell is an American football, track and field athlete, triathlete, fitness and conditioning coach, martial artist, MMA consultant, fighter, and extreme adventure sports professional. He is the Four Time World Record Holder, Four Time World Fitness/Conditioning Champion. Two WFC / Guinness World Records Certified: 2001 and 2002, and Four Time World Fitness Champion (WFC) World Record Holder 2001, 2002, 2003 and 2004. Rob has over 150 different records in sports and fitness. These records and accomplishments by Rob Powell set in motion today's lesser and safer events of multi-sport races and crossfit competitions.

For many years law enforcement officers, military elite, and MMA fighters have sought out Coach Powell in gyms, fitness centers and even public schools for martial arts training, conditioning and tactics training. He has also coached junior high, high school, college and professional athletes in several sports. With all these credentials Rob founded The WFC Workout, The World's Fittest Workout Apps.

Media outlets internationally have called Rob Powell "The World's Fittest Man" (a title once held by Bruce Lee), "The World's Toughest Man", "The World's Best Athlete", as well as "Pound for Pound the Strongest Athlete and Fighter in History". Rob has also been called "The Best Personal Trainer and Conditioning Coach on the planet. Rob retired from competition in 2011, and still works with the public, professional athletes and teaches and coaches when possible. He does this to pass on what he has learned about being the best you can be and winning.