South Bank is an area of London, England located immediately adjacent to the south bank of the River Thames. It forms a long and narrow section of riverside development that is within the London Borough of Lambeth. The generic 'south bank' developed much more slowly than the north bank of the river due to adverse conditions, and throughout its history has twice functioned as an entertainment district, separated by a hundred years of use as a location for industry. Change to the current use of the South Bank began in 1917 with the construction of County Hall at Lambeth and the Festival of Britain in 1951 redefined the area as a place for arts and entertainment. It now forms a significant tourist district in central London which stretches from near the Blackfriars Bridge at Bankside in the east to the London Eye in the west. A series of central London bridges connect the South Bank to North London, including the more recent Golden Jubilee, Westminster Bridge and Waterloo Bridge. The development of the new Thameslink Blackfriars Station which has access from both the southern and northern side of the river prompted the additional named signage 'for Bankside and South Bank'.